FIGR was founded in 2021 by Eloise O'Sullivan & Eloise McCullough.
We recognised that there was a veil of shame tainting the real purpose of lubricant: to make moments of intimacy more pleasurable. We decided to say fuck it to the way things are and launched FIGR. No more glow in the dark lube in the bottom of your sock drawer collecting dust (and giving you yeast infections). We’re determined to stamp out the stigma associated with the purchasing of lube and the misconceptions around the slippery stuff.
Everyone should be using lube. Whether your libido is out of whack from medication, you’re a mother to be, cautious on what goes inside your body or just want a good a lube that looks good on your bedside table.
Then FIGR is for you.